"If you're not producing 9000 pieces of content/minute, you're failing at business."

Written By Leanne Hughes

"If you're not producing 9000 pieces of content/minute, you're failing at business." 😂

Btw, that's not a direct Gary Vaynerchuk quote but it kinda sounds like something he'd say.

My camera guy, Sean Smith and I were laughing about all the behind the scenes content we shot yesterday. As Gary V says - document the creation process!

I booked in Sean, to help me create a few months worth of video content, to support my AMAZING online communities (Show.Up and Virtually Possible, a collab with Joeri - The Magic Sauce 🥫)

Video is a terrific way to create content quickly, particularly when all you have to do is rock up and talk.

Here's what I learnt:

- When you make a mistake. Pause. Take a breath. Then, start again. I had a habit of getting frustrated (like I took a bad golf swing)

- Structure is critical. I had a list of words down the page, and we just kept rolling and rolling. My shot list was simply bullet points, written on an A4 page, with a sharpie!

- Bring a wardrobe change to mix it up

- Bring props to place in the background

- Don’t forget to use your hands when you talk

- Don’t clap when you talk, not great for audio

Leanne Hughes
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Here’s a snippet of our welcome video to the Virtually Possible program.
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#backstage - I’m taking you backstage to share how Joeri - The Magic Sauce 🥫 and I are collaborating to bring you the Virtually Possible program.